Copywriting and branded content writing
From eDMs, banner ads and social posts to ghostwriting, blog posts, brochure and website copy, and everything in between, bespoke copywriting and branded content writing is essential. Whether you require a tone of voice update or new copy to match your rebranding, I’m right there with you.
Content strategy is the planning and delivering of content across a number of channels – with a goal to keep current customers engaged with your brand while growing your customer base and targeting them in the path to purchase. After all, all roads lead to conversion.
Your online community has the potential to be a legion of brand ambassadors. Whether it’s for a large campaign or simply managing your on-going Facebook, Instagram and Twitter communities, I can work with you. I’ve worked with big names through to boutique brands, including the Australian Salary Packaging Industry Association, Australian Independent Record Labels Association, AGL, Telstra and more.
So, what’s the difference?
My background in journalism and a fundamental understanding of audience and tone of voice brings with it a unique perspective to how I approach businesses and their needs. I understand how to make content newsworthy, timely and ultimately, engaging for the audience – your target market.
Interested? Let’s talk.
Drop me a line: firstname.lastname@example.org